《人民日(ri)报》2023年5月15日(ri)刊发评论

充分发(fa)挥(hui)中医药作为中华文明宝(bao)库“钥匙”的独特作用，必(bi)将为健康中国(guo)建(jian)设注入源源不断的文化(hua)动(dong)力

“智慧之光——中医(yi)(yi)(yi)药(yao)(yao)文(wen)(wen)化(hua)(hua)(hua)展”等精品展览广受(shou)(shou)关注，《本草(cao)中国》《国医(yi)(yi)(yi)有(you)方》等纪录(lu)片受(shou)(shou)到(dao)观众欢迎，81家全国中医(yi)(yi)(yi)药(yao)(yao)文(wen)(wen)化(hua)(hua)(hua)宣(xuan)传教育基地(di)相(xiang)继(ji)落成(cheng)……一段时间以来，各地(di)各部门(men)不断优(you)化(hua)(hua)(hua)中医(yi)(yi)(yi)药(yao)(yao)文(wen)(wen)化(hua)(hua)(hua)产品供给，为群众带来丰(feng)富的中医(yi)(yi)(yi)药(yao)(yao)文(wen)(wen)化(hua)(hua)(hua)体验，让更多人(ren)有(you)机会近距离接触和感受(shou)(shou)中医(yi)(yi)(yi)药(yao)(yao)文(wen)(wen)化(hua)(hua)(hua)魅力。

中医(yi)(yi)(yi)药(yao)(yao)文(wen)(wen)化(hua)是中医(yi)(yi)(yi)药(yao)(yao)传承发(fa)(fa)展的(de)重(zhong)要根基。前不(bu)久，国家(jia)中医(yi)(yi)(yi)药(yao)(yao)管理局等(deng)8部门联合制定印(yin)发(fa)(fa)的(de)《“十四(si)五”中医(yi)(yi)(yi)药(yao)(yao)文(wen)(wen)化(hua)弘扬(yang)工(gong)程实(shi)施方(fang)案(an)》（以下(xia)简称《方(fang)案(an)》）公布，提出了(le)12项重(zhong)点任(ren)务，协同推进研究阐(chan)发(fa)(fa)、教育普及、保护传承、创(chuang)新发(fa)(fa)展等(deng)工(gong)作。这一重(zhong)要举(ju)措，将培厚(hou)中医(yi)(yi)(yi)药(yao)(yao)传承创(chuang)新发(fa)(fa)展的(de)文(wen)(wen)化(hua)土壤。

中(zhong)(zhong)(zhong)医(yi)(yi)药(yao)(yao)学是(shi)中(zhong)(zhong)(zhong)国古代科学的(de)瑰宝。中(zhong)(zhong)(zhong)医(yi)(yi)药(yao)(yao)强调“道法自然(ran)(ran)、天人(ren)合一”“阴阳平衡、调和(he)致中(zhong)(zhong)(zhong)”“以人(ren)为(wei)本(ben)、悬(xuan)壶济世(shi)”等(deng)，体现(xian)了中(zhong)(zhong)(zhong)华(hua)(hua)(hua)文(wen)(wen)(wen)(wen)化(hua)的(de)内核；同时还提(ti)倡“三因制宜、辨证论(lun)治(zhi)”“固(gu)本(ben)培元(yuan)、壮筋(jin)续骨(gu)”“大医(yi)(yi)精诚(cheng)、仁(ren)心仁(ren)术”等(deng)，丰富了中(zhong)(zhong)(zhong)华(hua)(hua)(hua)文(wen)(wen)(wen)(wen)化(hua)内涵。可以说(shuo)，中(zhong)(zhong)(zhong)医(yi)(yi)药(yao)(yao)是(shi)中(zhong)(zhong)(zhong)华(hua)(hua)(hua)优秀(xiu)传(chuan)(chuan)统文(wen)(wen)(wen)(wen)化(hua)的(de)重(zhong)要(yao)组成部分和(he)典型代表。推(tui)动中(zhong)(zhong)(zhong)医(yi)(yi)药(yao)(yao)传(chuan)(chuan)承创新(xin)发展，是(shi)弘扬(yang)中(zhong)(zhong)(zhong)华(hua)(hua)(hua)优秀(xiu)传(chuan)(chuan)统文(wen)(wen)(wen)(wen)化(hua)的(de)必然(ran)(ran)要(yao)求(qiu)。《方案》提(ti)出“挖(wa)掘阐释名(ming)医(yi)(yi)名(ming)家、经(jing)典医(yi)(yi)籍、传(chuan)(chuan)世(shi)名(ming)方、道地药(yao)(yao)材、非遗项(xiang)目等(deng)中(zhong)(zhong)(zhong)医(yi)(yi)药(yao)(yao)经(jing)典元(yuan)素”“加(jia)强中(zhong)(zhong)(zhong)医(yi)(yi)药(yao)(yao)博物馆(guan)和(he)文(wen)(wen)(wen)(wen)化(hua)场(chang)(chang)馆(guan)建设”“建设50个国家级中(zhong)(zhong)(zhong)医(yi)(yi)药(yao)(yao)文(wen)(wen)(wen)(wen)化(hua)体验场(chang)(chang)馆(guan)”等(deng)举措，对(dui)充分发挥中(zhong)(zhong)(zhong)医(yi)(yi)药(yao)(yao)文(wen)(wen)(wen)(wen)化(hua)特色优势，建设社会(hui)主义文(wen)(wen)(wen)(wen)化(hua)强国具(ju)有重(zhong)要(yao)意(yi)义。

大力弘(hong)扬中(zhong)(zhong)(zhong)(zhong)(zhong)医药(yao)(yao)文(wen)化(hua)(hua)，需要在(zai)满足人民(min)(min)群(qun)众(zhong)对中(zhong)(zhong)(zhong)(zhong)(zhong)医药(yao)(yao)的(de)健(jian)(jian)(jian)(jian)(jian)康需求和(he)(he)精神需求上(shang)多下功夫。健(jian)(jian)(jian)(jian)(jian)康养生(sheng)(sheng)是中(zhong)(zhong)(zhong)(zhong)(zhong)医药(yao)(yao)文(wen)化(hua)(hua)的(de)显著标识，治未病是中(zhong)(zhong)(zhong)(zhong)(zhong)医药(yao)(yao)优势和(he)(he)特(te)色的(de)重(zhong)要体(ti)现(xian)。《方(fang)(fang)案》提(ti)出，到2025年，公民(min)(min)中(zhong)(zhong)(zhong)(zhong)(zhong)医药(yao)(yao)健(jian)(jian)(jian)(jian)(jian)康文(wen)化(hua)(hua)素(su)养水(shui)平提(ti)升至25%左右。实现(xian)这一目(mu)标，既需要在(zai)加大中(zhong)(zhong)(zhong)(zhong)(zhong)医药(yao)(yao)文(wen)化(hua)(hua)活动(dong)(dong)和(he)(he)产品供(gong)给、广泛开展中(zhong)(zhong)(zhong)(zhong)(zhong)医药(yao)(yao)科普工(gong)作(zuo)等方(fang)(fang)面做文(wen)章，也需要在(zai)方(fang)(fang)便群(qun)众(zhong)便捷获取正确、规范的(de)中(zhong)(zhong)(zhong)(zhong)(zhong)医药(yao)(yao)养生(sheng)(sheng)保健(jian)(jian)(jian)(jian)(jian)知识，将中(zhong)(zhong)(zhong)(zhong)(zhong)医药(yao)(yao)文(wen)化(hua)(hua)融(rong)入现(xian)代生(sheng)(sheng)产生(sheng)(sheng)活等方(fang)(fang)面出实招。从组织开展“千名医师讲(jiang)中(zhong)(zhong)(zhong)(zhong)(zhong)医”、中(zhong)(zhong)(zhong)(zhong)(zhong)医药(yao)(yao)科普巡(xun)讲(jiang)、优秀科普作(zuo)品评选推(tui)介等活动(dong)(dong)，到普遍建设中(zhong)(zhong)(zhong)(zhong)(zhong)医药(yao)(yao)健(jian)(jian)(jian)(jian)(jian)康文(wen)化(hua)(hua)知识角(jiao)，再到鼓励引导企业把中(zhong)(zhong)(zhong)(zhong)(zhong)医药(yao)(yao)文(wen)化(hua)(hua)有机嵌入道地药(yao)(yao)材和(he)(he)老字号产业链全过程……推(tui)动(dong)(dong)中(zhong)(zhong)(zhong)(zhong)(zhong)医药(yao)(yao)文(wen)化(hua)(hua)融(rong)入群(qun)众(zhong)生(sheng)(sheng)产生(sheng)(sheng)活，将更好(hao)引导人们养成健(jian)(jian)(jian)(jian)(jian)康文(wen)明的(de)生(sheng)(sheng)活方(fang)(fang)式(shi)。

大力弘扬(yang)中(zhong)(zhong)医药(yao)(yao)(yao)文(wen)化，需要坚持在(zai)(zai)守(shou)正中(zhong)(zhong)创(chuang)新(xin)(xin)、在(zai)(zai)创(chuang)新(xin)(xin)中(zhong)(zhong)守(shou)正。一方(fang)(fang)面，守(shou)正才能更好(hao)创(chuang)新(xin)(xin)。立(li)足(zu)根(gen)基，挖掘(jue)精华，保持特色，中(zhong)(zhong)医药(yao)(yao)(yao)才能根(gen)深(shen)叶茂、生生不息。《方(fang)(fang)案》提(ti)出，对中(zhong)(zhong)医药(yao)(yao)(yao)文(wen)化的(de)内涵精髓进行(xing)挖掘(jue)研究、实(shi)(shi)施中(zhong)(zhong)医药(yao)(yao)(yao)古籍文(wen)献和特色技术传(chuan)(chuan)承专项，正是为了遵循(xun)中(zhong)(zhong)医药(yao)(yao)(yao)自身(shen)发(fa)展规律，突(tu)出原创(chuang)性(xing)、保持民族性(xing)、延续传(chuan)(chuan)统(tong)性(xing)、体现(xian)时(shi)代(dai)性(xing)。另一方(fang)(fang)面，创(chuang)新(xin)(xin)才能更好(hao)守(shou)正。推(tui)(tui)动网(wang)上场馆建设(she)、实(shi)(shi)现(xian)“云游基地”“云观展”，开发(fa)中(zhong)(zhong)医药(yao)(yao)(yao)文(wen)化创(chuang)意产(chan)品，推(tui)(tui)动各地开展内容(rong)丰(feng)富(fu)、形式多样的(de)中(zhong)(zhong)医药(yao)(yao)(yao)文(wen)化进校园活动……紧跟时(shi)代(dai)步伐，推(tui)(tui)动中(zhong)(zhong)医药(yao)(yao)(yao)文(wen)化创(chuang)造性(xing)转化、创(chuang)新(xin)(xin)性(xing)发(fa)展，有助于让(rang)中(zhong)(zhong)医药(yao)(yao)(yao)文(wen)化更好(hao)发(fa)扬(yang)光(guang)大。

一(yi)株小草改变世界、一(yi)枚(mei)银针联通中(zhong)西、一(yi)缕药(yao)香跨越古今……中(zhong)医(yi)药(yao)学是中(zhong)华民(min)族(zu)的(de)伟大(da)创造，我们要把中(zhong)医(yi)文化(hua)传承好。充分发挥中(zhong)医(yi)药(yao)作(zuo)为中(zhong)华文明(ming)宝(bao)库(ku)“钥(yao)匙(chi)”的(de)独特(te)作(zuo)用，必将为健康中(zhong)国建设注入(ru)源(yuan)(yuan)源(yuan)(yuan)不断的(de)文化(hua)动力。

智慧国(guo)药(yao)宏济堂创立于1907年(nian)，获(huo)(huo)批中华老字(zi)号企(qi)业(ye)(ye)、国(guo)家企(qi)业(ye)(ye)技术中心(xin)、2015年(nian)度国(guo)家科技进步一等(deng)奖(jiang)、2022年(nian)度山东省科学技术奖(jiang)一、二等(deng)奖(jiang)等(deng)重大奖(jiang)项；荣登“2022中成药(yao)企(qi)业(ye)(ye)TOP100”和(he)“2022老字(zi)号中药(yao)品(pin)牌企(qi)业(ye)(ye)”两个(ge)榜(bang)单(dan)；获(huo)(huo)认山东省独角兽企(qi)业(ye)(ye)、瞪羚企(qi)业(ye)(ye)，中医药(yao)文化实现创造性转化、创新性发(fa)展。

宏济(ji)堂制(zhi)药(yao)现(xian)有151个文号(hao)，10个剂(ji)型、10个独家品(pin)规。宏济(ji)堂制(zhi)药(yao)坚持(chi)守正(zheng)创新(xin)，将大(da)数据、区(qu)块链、物联(lian)网(wang)等新(xin)一(yi)代信息(xi)技术与传统中药(yao)工艺精髓深(shen)度融合，打造集智慧(hui)生产、药(yao)品(pin)研发、商(shang)业模式、品(pin)牌赋(fu)能(neng)、文化(hua)康(kang)养等相(xiang)融合的“智慧(hui)国药(yao)”综(zong)合体(ti)，智慧(hui)化(hua)引(yin)领(ling)中医药(yao)创新(xin)发展。